What happens in Las Vegas shouldn’t ALWAYS stay in Las Vegas. And Season 3’s collaboration with Dr. Romanelli x FRUITION most certainly should be shared though-out the world! The “Recylcled Pop Bubble Vest: Collection consists of coloa inspired premium vintage gear hand picked by Fruition Las Vegas and medically engineered into Bubble vests by the good doctor. Available exclusively at Fruition. Contact them for price inquiries and order information. Stay tuned for additional flavors coming soon!

See more after the jump!

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Fruition Las Vegas recently re-launched their site with a brand new look - and it looks amazing!  Their look book is incredible with the most delectable vintage street wear finds mixed in with modern pieces.  They always manage to create great looks and photos are beautiful.  They also had the pleasure of working with Nikki Jean who can be seen in their new look book.  If you’re ever in Vegas this is one of the places you must go see.  Not only are the products unique, the folks behind Fruition are genuinely sweet.

   Dr. Romanelli has launched a “Farm Fresh” collaboration with Fruition for Spring 2008.  Some of you may have already seen the clothing.   The Doctor’s  familiar hodgepodge aesthetic of fleece - meets track jkts - meets crazy quilt - is amazing of course.  I know we talk a lot about clothes on this blog.   However, I would like to focus on the graphic design surrounding this collabo. I find it quite ingenious, and would like to give praise to whomever was responsible for design directing and executing the graphics for this “Farm Fresh” collaboration.  Inspired by vintage signage and fruit crate labels, the images creatively blend the advertising of yesteryear with the Romanelli-Fruition flair.   There was thought and obvious flawless talent put behind this presentation.  It’s extremely refreshing to see that it does not fit the mold of the majority of streetwear graphics that are currently flooding this industry.  I work in the design field and I am surrounded by graphic/fashion design every day.  When I see artwork executed like this, it makes me remember why I got into this crazy biz.   (more…)

Good stuff going down with the Las Vegas family at Fruition and one of yours, mine, and everybody we know’s favorite designers, Jeremy Scott. They have recently dropped this limited to 90 pcs. collabo sweatshirt, retailing at $100. We got the scoop from Samantha at Fruition and although they are men’s sizes, the size small will fit the ladies nicely! You can get yours by calling the shop 702.796.4139 or via email at order@fruitionlv.com. I’m telling you ladies, 2008: Get Urs! Whatever it may be, get it…this item would be a nice way to start. And while your at it, get me one too

A week ago, Office Tramp posted about the Paper Magazine Los Angeles Project 2007 and we have more details for you. For only 24 hours, Fruition LV is setting up shop in LA for the Paper Mag 24 Hour Department Store. Check it out for some fresh vintage and exclusive collaborations with Jeremy Scott and Dr. Romanelli. Wish I could be there to check it out myself so if you’re in LA take advantage and get to shopping!!

Paper Mag 24 Hour Department Store
233 S. La Brea, Los Angeles
6 pm Friday to 6 pm Saturday

The folks at Fruition have your summer essentials for ya, from a playful selection of ornate sundresses, to designer scarves, to deadstock Nike originals! And of course a lot of vibrancy too! Check it out here.

So many stores…so little time! Check out Complex Magazine’s website for their list of top 27 stores in the US. Leading the pack is the Apple Store in NYC; after all it is open for your shopping convenience 24/7! All the stores listed are extremely influential in the areas of architecture, design, art, and fashion. Some of my personal fav’s are Opening Ceremony , Fruition , and of course San Francisco’s own HUF . Get in the know about the "who’s who" in the retail game!

More Vintage goodness from the Fruition Family!

And check out Chris Julian’s interview on Weekly Drop !

The FRUITION family from Vegas is dropping knowledge once again with their new feature section Vision
Driven Design on their informative website www.fruitionlv.com. The feature chronicles Union LA’s
Chris Gibbs and his design process for the shoe that changed the game in ‘05 the Clerks Pack Union 180! In a calculated effort to make street wear design better, FRUITION is featuring the blueprints to some of the best and most innovative contemporary street wear products in hopes to inspire others to push the
creative envelope in design within the street wear community. Gibbs sheds light on his experiences in
working at Supreme for years and how the entire concept of the Union 180 came to be from the
advertising to the execution of the final product. Definitely a good read and another reason why FRUITION
is changing the game one strategic move at a time!